Posted by: Rebecca Kotz
in Site of the Month on Aug 31, 2009
Ingersoll Township is a safe, attractive, rural community that balances farming and residential uses while protecting the natural environment and individual freedoms. The township is located in Midland County, Michigan. The Township Board asked GEMS Solutions, LLC to create a new website to empower them with new capabilities and a new design. (Their old website was very boring and difficult to manage and update.)
The new website includes great features and information for the residents of Ingersoll Township, including:
Posted by: Rebecca Kotz
in Social Networking on Aug 20, 2009
Social media is not a fad that will simply fade away in a year or two. With the plethora of Web 2.0 tools and technologies, social media has become the new way of marketing. Businesses that don’t join in will miss important opportunities to engage in conversations, find new customers and promote their brand. Your marketing department can no longer determine what is published, who is interviewed and where information gets posted. The game has changed and conversations are happening with or without you. Business need to start pay attention to the conversations and provide information and interactions to support their brand.
Whether or not you want to engage in social media, there are three new marketing rules every business should follow:
Posted by: Rebecca Kotz
in Website Design on Aug 03, 2009
If your website is just a copy of your sales brochure, it is not being fully utilized. Websites need to be Web 2.0... dynamic, interactive, collaborative, interesting, continually updated ...
Below are 13 ways that you can use your website to help your business:
Posted by: Rebecca Kotz
in Site of the Month on Jul 31, 2009
Compassionate Care Home Health Services, Inc. provides home health aide services, nursing services and therapies to residents in 46 of Michigan's 83 counties, with new expansions coming soon!
To celebrate their success and dedication to quality service, they have launched a new Web 2.0 website that includes new features and information for their customers and communities.
The new features include capabilities for employees, customers and the community:
Posted by: Rebecca Kotz
in Social Networking on Jul 10, 2009
If you're using Twitter, Facebook or any other social networking site, you should be aware of the potential security dangers and vulnerabilities to your image and identity. "Members of online social networks may be more vulnerable to financial loss, identity theft and malware infection than they realize," according to a new survey from Webroot.
Whether you are a new Friend or an accomplished Twitterer, here are a few things you DON'T want to do:
Posted by: Rebecca Kotz
in In the News on Jul 08, 2009
Rebecca Kotz has launched GEMS Solutions, LLC.
by Midland Daily News
Published: Wednesday, July 8, 2009 11:29 AM EDT
Rebecca Kotz recently launched GEMS Solutions, LLC. GEMS Solutions generates e-marketing strategies and solutions to provide small businesses and organizations with interactive websites, purposeful social networking, creative and comprehensive web marketing strategies, and targeted online advertising.
Posted by: Rebecca Kotz
in Site of the Month on Jun 30, 2009
RemodelWithBob.com
Bob Stumpo is the Building Director at Homeland Building & Remodeling, Inc., a fully licensed and insured business for over 25 years. Bob has top-notch skills in repairs and renovations and he's someone you can trust to do a high quality and honest job.
His new website is www.remodelwithbob.com to reinforce a connection between Bob and his customers. To reinforce his brand, the bottom of the website has scrolling testimonials from a few of his clients.
Other features of the website include:
Posted by: Rebecca Kotz
in In the News on Jun 22, 2009
Metromode, an online publisher in the Detroit area, is profile young professionals to show examples of the kind of work people are landing in the area. Rebecca Kotz, our President and Web Marketing Consultant, was profiled on June 22, 2009. Below is an image of the profile as it was published.
Posted by: Rebecca Kotz
in In the News on Jun 15, 2009
FOR IMMEDIATE RELEASE
June 15, 2009
Are You On Twitter? Should You Be?
Business Social Networking Training Comes to Mid-Michigan
Flint, MI (June 15, 2009) –Twitter…Facebook… LinkedIn…Chances are, you’ve heard about these social networking websites. But, do you know how to use these powerful tools for strategic business purposes? Any business professional in Mid-Michigan who wants to learn how to improve their business using social networking needs to attend the “Business Social Networking Educational Series” this fall. The series is being offered through a partnership between GEMS Solutions and Frankenmuth Community Education.
Posted by: Rebecca Kotz
in Social Networking on Jun 10, 2009
With hundreds of social networking sites out there, how can you decide which ones might be right for you?
- Facebook: Engage fans with your brand.
- Twitter: Send quick messages of news, information, products, and more with links to drive traffic.
- MySpace: Engage young people or a group culture.
- LinkedIn: Build your professional network and grow contacts quickly.
Below is a quick synopsis with pros/cons of Facebook, Twitter, MySpace, and LinkedIn.
